Sgt. Pepper's on Jefferson, a family-owned and operated business. The Samara family opened the first Sgt. Pepper's Cafe in 1998 in Springfield, Illinois, Home Of The Horseshoe. The restaurant offers a wide variety of menu options, including breakfast served all day. Other favorites on the menu are the famous horseshoes, which are your choice of meat served on toast, topped with fries and smothered with melted cheese.